services overview
To increase your income and profits, your marketing strategy should aim to meet the needs of your target market. In order to get a better understanding of what these needs are, research and studies have the ability to provide data that can be analysed.
Whether you need short-term or long-term growth, marketing audits and analysis will be able to give you some guidelines.
Marketing is not a single function, but the umbrella that has several components that funnel into increased sales. Fresh Objective have the ability to determine which of these components will best suit your business, industry and target market.
insights and analysis
For existing companies we suggest having some analysis and reporting
done to get a better idea of where your business is at and where it is you
would like to go.
We are data driven to ensure that our findings are accurate and relevant
to your industry. Our analysis will cover a variety of solutions that you can
implement yourself or we can commision it for you.
Our market research is built on data, no guessing.
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Get a competitor analysis comparing your company side by side with 3 of your top 5 competitors
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A digital audit will give you a good idea of your business's online presence and how it can be improved
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Brand Audits are a great way to see how your brand is currently being represented online and from the general public
marketing strategies
There are different types of marketing and each are better allocated to
certain industries or for certain outcomes. We have the ability to match your
business with the best marketing efforts to get your desired results.
The main objective could be more than just increasing income, but instead
spread more brand awareness or grow the audience or educate others.
Digital marketing includes search engine marketing, email marketing and
social media to name a few while traditional marketing could include surveys, print media or word of mouth among others.
Our marketing strategies include, but are not limited to the following:
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Search Engine Marketing which is search engine marketing such as Google Ads, Google Display and a variety of different tools that make your products and services searchable
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Search Engine optimisation is a long term tool that can help you grow your organic presence online and saving money on advertising
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Social Media Marketing includes platforms that can help grow your business communication through Facebook, Instagram, LinkedIn and many more, each determined by your target market and audience
web and design services
Having a professional looking brand, attractive designs and a good
website is vital. Design is not simply to make your advertisements and
brand look pretty, but they play a big part in how your business is
perceived by your target market and audience.
There are also many easy to build website solutions online which makes
it possible for you to design your own website, which is perfectly fine if
you have the time. We can assist with your web development on either
of 2 very well known platforms to ensure you stay up to date and are
able to manage your website without having to pay monthly maintenance fees.
Our design and website experience allows us to use best practice and create your whole brand experience from start to finish.
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Brand creation, colour schemes and professional designs
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Website design, ecommerce, online bookings and many different widgets available to suit your business needs
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General design for marketing, advertising or simply just for fun